“Unleashing the Power of AI and Overcoming Challenges in Product Marketing” with Hila Afriat-Lauterbach

On this episode of Digital Marketing Master, Hila Afriat-Lauterbach, Vice President of Product Marketing at Scorpion, shares her insights on how they use AI to support multiple businesses and achieve revenue goals. She also discusses the challenges they face in educating clients about their services and the importance of involving clients’ insights early in the process.